{"id":2162,"date":"2022-05-05T08:16:21","date_gmt":"2022-05-05T15:16:21","guid":{"rendered":"https:\/\/www.ssls.com\/blog\/?p=2162"},"modified":"2023-09-27T04:58:35","modified_gmt":"2023-09-27T11:58:35","slug":"google-users-in-europe-to-get-a-reject-all-cookies-button","status":"publish","type":"post","link":"https:\/\/www.ssls.com\/blog\/google-users-in-europe-to-get-a-reject-all-cookies-button\/","title":{"rendered":"Google users in Europe to get a \u201creject all\u201d cookies&nbsp;button"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/SSL_Blog_Google-gives.png\" alt=\"\" class=\"wp-image-2026\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019ve all been there. You\u2019re messing around online and come across a link to an interesting piece of content. When you find yourself on the site, you\u2018re greeted with a box informing you about tracking cookies. You can clearly see an \u201caccept\u201d cookies button, but rejecting cookies is far more complicated, leading you to another confusing menu with myriad options that the average person is too impatient to read through. You\u2019ve probably accepted the cookies out of frustration, even if you didn\u2019t want to. Maybe you clicked off the site altogether without even reading the content.<br><\/p>\n\n\n\n<!--more-->\n\n\n\n<p class=\"wp-block-paragraph\">Good news for European Google users \u2060\u2014 the above scenario is about to become a thing of the past! <a href=\"https:\/\/blog.google\/around-the-globe\/google-europe\/new-cookie-choices-in-europe\/\">Google recently announced<\/a> in a blog post that they would be rolling out new cookie choices for users in the European Economic Area, the U.K., and Switzerland. This comes after the search engine giant <a href=\"https:\/\/www.theverge.com\/2022\/1\/7\/22871719\/france-fines-google-facebook-cookies-tracking-dark-patterns-eprivacy\">was fined \u20ac150 million<\/a> by French data <a href=\"https:\/\/www.ssls.com\/blog\/apple-and-google-are-trying-to-stop-airtag-stalking\/\">protection<\/a> watchdog CNIL in January this year for making it too confusing for users to reject cookies. This is an issue because EU law dictates that users should only consent to share data freely, with an understanding of what exactly they are consenting to share. CNIL concluded that the lack of a clear option to reject cookies tricks users into giving consent, even when they don\u2019t want to.\u00a0<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In response to these findings by CNIL and conversations with other regulators across the EU, Google says they have fully redesigned their approach to cookies and have made infrastructure changes. These changes, they say, are more than just adding a new button. Google also says it had to re-engineer the way cookies work on Google sites, though the blog post doesn\u2019t outline what this entails.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, what will this new cookie menu look like? Behold:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"846\" src=\"https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/image-14.png\" alt=\"\" class=\"wp-image-2163\" srcset=\"https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/image-14.png 889w, https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/image-14-300x285.png 300w, https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/image-14-768x731.png 768w\" sizes=\"auto, (max-width: 889px) 100vw, 889px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This menu will appear if you visit Google\u2019s search engine or Youtube if you\u2019re signed out of your account or using incognito mode. It does seem to be a lot more understandable than the previous iteration, with terms and conditions clearly laid out and the ability to accept or reject at the bottom of the box. Users can customize their cookie settings by clicking \u201cmore options.\u201d<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This new cookie box is being rolled out in France but will soon launch in the rest of the European Economic Area, the U.K., and Switzerland.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve all been there. You\u2019re messing around online and come across a link to an interesting piece of content. When you find yourself on the site, you\u2018re greeted with a box informing you about tracking cookies. You can clearly see an \u201caccept\u201d cookies button, but rejecting cookies is far more complicated, leading you to another [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2162","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google users in Europe to get a \u201creject all\u201d cookies button | SSLs.com Blog<\/title>\n<meta name=\"description\" content=\"We\u2019ve all been there. You\u2019re messing around online and come across a link to an interesting piece of content. When you find yourself on the site, you\u2018re\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ssls.com\/blog\/google-users-in-europe-to-get-a-reject-all-cookies-button\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google users in Europe to get a \u201creject all\u201d cookies button | SSLs.com Blog\" \/>\n<meta property=\"og:description\" content=\"We\u2019ve all been there. You\u2019re messing around online and come across a link to an interesting piece of content. When you find yourself on the site, you\u2018re\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ssls.com\/blog\/google-users-in-europe-to-get-a-reject-all-cookies-button\/\" \/>\n<meta property=\"og:site_name\" content=\"SSLs.com Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-05T15:16:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-27T11:58:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ssls.com\/blog\/wp-content\/uploads\/SSL_Blog_Google-gives.png\" \/>\n<meta name=\"author\" content=\"Aideen Molloy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aideen Molloy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/\"},\"author\":{\"name\":\"Aideen Molloy\",\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/#\\\/schema\\\/person\\\/ae7158292578f80604c428cc5bbe68c0\"},\"headline\":\"Google users in Europe to get a \u201creject all\u201d cookies&nbsp;button\",\"datePublished\":\"2022-05-05T15:16:21+00:00\",\"dateModified\":\"2023-09-27T11:58:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/\"},\"wordCount\":411,\"image\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ssls-blog.production.cloudplatform.tech\\\/wp-content\\\/uploads\\\/SSL_Blog_Google-gives.png\",\"articleSection\":[\"news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/\",\"url\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/\",\"name\":\"Google users in Europe to get a \u201creject all\u201d cookies button | SSLs.com Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/google-users-in-europe-to-get-a-reject-all-cookies-button\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ssls-blog.production.cloudplatform.tech\\\/wp-content\\\/uploads\\\/SSL_Blog_Google-gives.png\",\"datePublished\":\"2022-05-05T15:16:21+00:00\",\"dateModified\":\"2023-09-27T11:58:35+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ssls.com\\\/blog\\\/#\\\/schema\\\/person\\\/ae7158292578f80604c428cc5bbe68c0\"},\"description\":\"We\u2019ve all been there. 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