{"id":100,"date":"2019-07-09T07:35:28","date_gmt":"2019-07-09T07:35:28","guid":{"rendered":"https:\/\/www.ssls.com\/knowledgebase\/?p=100"},"modified":"2026-06-09T12:16:49","modified_gmt":"2026-06-09T12:16:49","slug":"when-to-choose-ev-ssl","status":"publish","type":"post","link":"https:\/\/www.ssls.com\/knowledgebase\/when-to-choose-ev-ssl\/","title":{"rendered":"When to choose EV SSL?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">These days, more and more people shop and do business online. As we send sensitive data over the internet \u2013 such as credit card credentials and personal information \u2013 the need for a higher level of online security is growing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As an online business or an e-commerce site owner, you know how important it is to gain customers&#8217; trust and protect the confidentiality of their data. If your website contains login or web forms which require customers to enter their personal or credit card information, the level of user trust becomes essential. An Extended Validation SSL is what your fast-growing online business needs. <\/span><span style=\"font-weight: 400;\">\u00a0 \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Certificates with Extended Validation are the top class of SSL available today. They provide the highest level of user trust among all certificates on the market. These certificates protect data transmission and assure your website visitors they\u2019re dealing with a legal and trustworthy company verified by an established Certificate Authority.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s review how EV SSL converts casual site visitors into loyal customers for your company.<\/span><\/p>\n<h3><strong>Extended Validation Indicators<\/strong><span style=\"font-weight: 400;\">\u00a0\u00a0\u00a0 <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">EV SSLs are the most noticeable certificates. The browsers will display your fully validated identity \u2013 usually a combination of company name, country and location details and business type. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The organization information along with the Certificate Authority name will also be included to the Trust Logo details that can be installed anywhere on the website. <\/span><\/p>\n<h3><strong>Extended Validation Requirements<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Because EV certificates provide the highest <a href=\"https:\/\/www.ssls.com\/knowledgebase\/what-is-the-difference-between-high-assurance-and-low-assurance-certificates\" target=\"_blank\" rel=\"noopener noreferrer\">assurance<\/a> available, company verification requirements are very strict. Validation is carried out solely by a trusted Certificate Authority, based on the Guidelines accepted by the <a href=\"https:\/\/cabforum.org\/extended-validation\/\" target=\"_blank\" rel=\"noopener noreferrer\">CA\/Browser Forum<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These criteria require extensive verification of the company before the certificate is issued. The validation includes a manual check of all the domain names requested by the applicant, check of the company\u2019s legal existence against official government sources, independent information sources, and phone calls to the company to confirm the position of the applicant. If the company meets the validation requirements and the certificate is accepted, the government-registered serial number of the business and the physical address will be embedded in the body of the EV certificate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">View the validation requirements for different Certificate Authorities in <a href=\"https:\/\/www.ssls.com\/knowledgebase\/okay-i-ordered-an-ev-ssl-whats-next\" target=\"_blank\" rel=\"noopener noreferrer\">this article<\/a>.<\/span><\/p>\n<h3><strong>In Conclusion<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A certificate with Extended Validation is a powerful security tool for increasing website conversion and assuring your site visitors that the business they\u2019re dealing with is trustworthy. Although issuance of an EV certificate may be time-consuming (it can take up to 5-10 business days), the result is completely worth it.<br \/>\n<\/span><\/span><\/span><\/p>\n<p><a href=\"https:\/\/www.ssls.com\/validation-type\/extended-validation\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Check out our <strong>Extended Validation SSL<\/strong> certificates.<\/span><\/span><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>These days, more and more people shop and do business online. As we send sensitive data over the internet \u2013 such as credit card credentials and personal information \u2013 the need for a higher level of online security is growing. As an online business or an e-commerce site owner, you know how important it is ..<\/p>\n<div class=\"clear-fix\"><\/div>\n<p><a href=\"https:\/\/www.ssls.com\/knowledgebase\/when-to-choose-ev-ssl\/\" title=\"read more...\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,28],"tags":[],"class_list":["post-100","post","type-post","status-publish","format-standard","hentry","category-business-validation","category-choosing-an-ssl"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>When to choose EV SSL? \u2013 HelpDesk | SSLs.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ssls.com\/knowledgebase\/when-to-choose-ev-ssl\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"When to choose EV SSL? \u2013 HelpDesk | SSLs.com\" \/>\n<meta property=\"og:description\" content=\"These days, more and more people shop and do business online. 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